The Social Media Platform to Watch for China in 2016
Yes. you’ve guessed it. Wechat was without doubt the hottest social media platform in China in 2015. As its slogan states“微信是一种生活方式” （ Wechat is a Lifestyle ), wechat has become an important part in Chinese people’s life. Messaging, voice calls, video calls, shop online, calling a taxi, booking a flight for holiday, investing in some financial products; the list goes on…If you are targeting at the Chinese consumer market or want to promote your brand in China in 2016, you cannot afford not to give Wechat some of your undivided attention.
Simply Mandarin is leading the way helping western brands maximise the power of wechat to build a digital presence in China. This simple presentation created by us brings you some interesting facts & figures about Wechat that you might find interesting.
Get in touch with us if you have an idea or want to find out how we can help you with wechat marketing.
Note: All data collected is from Tencent (Wechat parent company) official report in Oct.2015.