ABOUT US

A Social Approach to Chinese Market

Simply Mandarin is a UK registered company founded in 2012 with the vision of making it simpler for UK and Chinese businesses to work together. Although firmly rooted in the UK, Simply Mandarin has an extensive network in China including companies such as Sina Weibo, WeChat (Tencent) and Baidu. We also have our own China office based in Shenzhen, a special economic zone just north of Hong Kong, which keeps us close to the Chinese market.

We have a sound knowledge of Chinese business practises and “real world” experience of both western and eastern business cultures. Our staff have a variety of backgrounds and industry experience which benefits our customers across their various industries.

Our FANTASTIC TEAM

  • CUI HE
    CUI HEBUSINESS DIRECTOR
More about Cui

Cui is passionate about doing business with China and is always keen to learn about new opportunities and develop new relationships. She is a founding member of Simply Mandarin and is dedicated to bring west companies to Chinese market.

  • AYDEN MITCHELL
    AYDEN MITCHELLOPERATIONS DIRECTOR
More about Ayden

Ayden has a keen eye for detail and efficiency and keeps a tight reign on the Simply Mandarin operation. He also ensures that each project is kept simple and ‘lean’ to maximise efficiencies and save costs all round.

  • GAIL PILLING
    GAIL PILLINGSTRATEGY DIRECTOR
More about Gail

Gail has a background in education where she worked in a number of posts as head teacher, executive head and CEO of schools and colleges (both in the public and private sector). Her expertise in managing people and developing corporate strategies within large organisations is a valuable asset to Simply Mandarin and our clients.

  • SOFIA MANDARIN
      SOFIA MANDARINDOGSBODY
    More about Sofia

    What Sofia lacks in experience, she makes up for in enthusiasm. Sofia joined Simply Mandarin at 2 months old. Her duties include entertainment and generally being cute!

    • MIKI WAN
      MIKI WANSENIOR TRANSLATOR
    More about Miki

    Miki was trained as a translator at Leeds University and her excellent written and spoken English, her brilliant organizational skills and her commitment to ‘the job’ have made her a ‘stellar’ appointment that Simply Mandarin are proud to shout about.

    • HaoPeng Xu
        HaoPeng XuCREATIVE DIRECTOR
      More about HaoPeng

      HaoPeng heads up Simply Mandarin China office in Shenzhen. He held managerial positions in marketing department of a public company prior to join us.

      • ZhiWei He
          ZhiWei HePROJECT MANAGER
        More about Zhiwei

        Zhiwei manages all the design projects for us. He is the key person to make sure the designers understand and follow project guidelines to deliver satisfactory results.

        • GuanNan Sun
            GuanNan SunDESIGNER
          More about Sun

          Sun  joined our China office lately and works along side XueWen on various graphic design projects.

          • Yan Zhang
              Yan ZhangHUMAN RESOURCES
            More about Yan

            Yan looks after everyone in the office and is also responsible for recruiting new staff.

            • JianShuang (Daisy)
                JianShuang (Daisy)NEW MEDIA SPECIALIST
              More about JianShuang

              JianShuang(Daisy) is our new media wiz. She is up to date with all the latest digital marketing trends. She helps our clients leverage the  marketing power of new media channels.

              • XueWen Zou
                  XueWen ZouGRAPHIC DESIGNER
                More about XueWen

                XueWen has a genuine interest in graphic design and visual branding. He produced some of the great works for our clients-websites, brochures and advertisement.

                • Qi Zhang
                    Qi ZhangRESEARCH SPECIALIST
                  More about Qi

                  Qi held marketing research roles in various fortune 500 companies where her job is to identify new marketing opportunities in China for these  firms. Qi is using her experience and skills to help our clients succeed in China by understanding the market.

                  SOME OF THE BRANDS WE WORK WITH

                  SM Vision

                  Make it simple for Western and Chinese businesses to work together.

                  SM Mission

                  Work closely with our clients, to advise, inspire, be part of the team to achieve their goals in Chinese market.

                  SM Values

                  Simplicity, Quality, Integrity, Passion

                  Our core values

                  Simply Mandarin is a UK registered company that specialises in developing China related business opportunities for UK clients. We primarily operate as a consulting firm, with the purpose of developing sound business strategies to enable UK clients to take full advantage of Chinese business opportunities. To facilitate this, we also offer practical services so you can seamlessly conduct business or identify and win new business. We also have simple and cost effective services that enable you to develop a presence in China. If it is part of your strategy, we can even help set up your own operation in China.

                  How We Work

                  CLIENT'S BRIEF
                  10%
                  DEFINE CLIENT'S OBJECTIVES
                  30%
                  MARKET RESEARCH
                  50%
                  PROVIDE SOLUTIONS
                  70%
                  ENTER MARKET
                  80%
                  BUSINESS SUSTAINABILITY
                  100%

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